Purple Shampoo Has a Specific Job

A hair-colour chart contrasts yellow and orange brassiness and illustrates a purple-shampoo wash.

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The little details

01 · Identify the unwanted tone
Purple toning products are intended to counter yellow tones. Strong orange tones may need a different product or professional advice.
02 · Follow the bottle
Apply to the hair condition and areas specified by the shampoo, and use only its recommended contact time and frequency.
03 · Rinse and condition
Rinse well and condition as directed. Toning shampoo changes the appearance of tone; it does not lighten the hair.

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L'Oreal Paris EverPure Brass Toning Purple Shampoo

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6.8 fl oz. Maintenance for blonde, bleached, silver or highlighted hair; it does not bleach dark hair. Follow bottle contact time and frequency; alternate with ordinary shampoo to avoid excess violet tone.